MoEngage acquires AI startup Aampe to bring agentic decisioning to Flipkart, Swiggy, Airtel stack

MoEngage, fresh off a $180M Series F extension that took its total Series F to $280M, has acquired SF-based Aampe to embed reinforcement learning and agentic AI into its customer engagement platform. The deal strengthens its pitch to 1,350 brands including Flipkart, Swiggy, Airtel, Domino's and Policybazaar.

— Filed Wed, 24 Jun, 2026, 10:37 IST · Source Entrackr · Newsletter · Updated

MoEngage acquires SF-based AI startup Aampe to integrate reinforcement learning and agentic decisioning into its customer engagement platform serving Indian retailers like Flipkart, Swiggy, Airtel, and Domino's. Aampe founders join to lead agentic initiatives.

Why this matters

MoEngage is converting fresh Series F capital into M&A, moving from rules-based engagement to agentic AI to defend its position with enterprise clients like Flipkart, Swiggy and Airtel against rivals like Braze and CleverTap.

Retail-company activity steady at 3,595 signals over the past 90 days.

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