Modi's 'Melody' moment hands wrong Parle stock a 27.71% rally in 5 sessions
PM Modi gifting Parle's Melody toffee to Italian PM Meloni went viral, triggering a retail buying frenzy that mistakenly drove unrelated Parle Industries stock up 27.71% in five sessions to Rs 6.36. Parle Products VP Mayank Shah sees accelerated growth for India's largest toffee brand, now sold in 100 countries.
PM Modi gifting Parle's Melody toffee to Italian PM Meloni went viral, triggering a retail buying frenzy that mistakenly drove unrelated Parle Industries stock
Business Today · Latest · 5/26/2026, 9:16:17 AM · Ask about this →