Meesho acquires Kirana Club in Rs 202 crore all-cash deal to scale B2B ecommerce
Meesho takes 100% stake in B2B retailing platform Kirana Club for Rs 202 crore, gaining access to 4.1 million registered retailers. The move deepens kirana penetration across Tier 2-4 and rural markets. Kirana Club posted Rs 4.9 crore FY25 revenue with Rs 15.8 crore projected for FY26.
Meesho acquires B2B retailing platform Kirana Club for Rs 202 crore all-cash, taking 100% stake to expand B2B ecommerce and strengthen kirana access in Tier 2-4 and rural markets across India.
Why this matters
Meesho continues its B2B expansion push, with the Kirana Club buyout adding 4.1 million retailers and reinforcing its bet on Tier 2-4 and rural kirana ecommerce.
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