Meesho acquires Kirana Club for Rs 202 crore to scale B2B retail reach
Meesho buys 100% of B2B retail platform Kirana Club in an all-cash Rs 202 crore deal, extending its reach to 4.1 million small kirana retailers across Tier 2-4 and rural India. Kirana Club posted Rs 4.9 crore revenue in FY25, projected to rise to Rs 15.8 crore in FY26.
Meesho will acquire B2B retail platform Kirana Club for Rs 202 crore all-cash, expanding its B2B ecommerce reach to 4.1 million small kirana retailers across Tier 2-4 and rural India.
Why this matters
The acquisition marks Meesho's push into B2B ecommerce, building on its all-cash Kirana Club deal to deepen distribution among small retailers across Tier 2-4 and rural India.
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