Meesho acquires Kirana Club for Rs 202 crore to scale B2B FMCG distribution
Meesho's all-cash buyout of B2B retail platform Kirana Club brings a 4.1 million-strong small-retailer network across Tier 2-4 and rural India under its umbrella, deepening its push into FMCG distribution. Kirana Club posted Rs 15.8 crore FY26 turnover, up sharply from Rs 4.9 crore in FY25.
Meesho acquires B2B retail platform Kirana Club for Rs 202 crore all-cash to expand B2B ecommerce, leveraging its 4.1 million small-retailer network across Tier 2-4 and rural India for FMCG distribution.
Why this matters
The buyout deepens Meesho's B2B ecommerce push, building on its all-cash deal narrative to scale distribution across small-retailer networks in Tier 2-4 and rural India.
Retail-company signals accelerating, up 429400% QoQ.