Meesho acquires Kirana Club for Rs 202 crore in all-cash deal to boost B2B reach
Meesho will buy 100 percent of B2B retailing platform Kirana Club for about Rs 202 crore, extending its reach to 4.1 million small kirana retailers across Tier 2-4 and rural India. The target's turnover grew from Rs 2.7 crore in FY24 to a projected Rs 15.8 crore in FY26.
Meesho will acquire B2B retailing platform Kirana Club for about Rs 202 crore in an all-cash deal, strengthening its B2B ecommerce reach among 4.1 million small kirana retailers in Tier 2-4 and rural India.
Why this matters
The acquisition continues Meesho's B2B expansion drive, following its Rs 202 crore push to scale B2B ecommerce and deepen presence in Tier 2-4 India through kirana retailer networks.
Retail-company activity is accelerating at +768000% QoQ.