Meesho acquires Kirana Club for Rs 202 crore in all-cash B2B ecommerce push

Meesho buys 100 percent of B2B retailing platform Kirana Club, which counts 4.1 million registered retailers, to deepen its reach among small kirana stores across Tier 2-4 cities and rural India. Kirana Club posted Rs 4.9 crore FY25 turnover with a Rs 15.8 crore FY26 target.

— Filed Sat, 4 Jul, 2026, 09:31 IST · Source Financial Express · BrandWagon · Updated

Meesho will acquire B2B retailing platform Kirana Club for about Rs 202 crore in an all-cash deal to expand its B2B ecommerce operations, targeting small kirana retailers in Tier 2-4 cities and rural India.

Why this matters

The acquisition follows Meesho's move to buy Kirana Club and coincides with its Rs 5,421 crore IPO at a Rs 50,096 crore valuation, signaling a dual push into B2B retail and public markets.

Retail-company signals are accelerating at +546600% QoQ.