Matter pilots AERA e-motorcycles with Bharat Taxi on cooperative bike-taxi network
Matter signed an MoU with cooperative-backed Bharat Taxi to deploy AERA electric motorcycles across its Sarathi bike-taxi fleet in a 90-day pilot. The EV-first, zero-commission model targets 14 cities initially, with ambitions to scale beyond Gujarat to 500+ cities backed by eight cooperative institutions.
Matter signed an MoU with cooperative-backed Bharat Taxi to pilot AERA electric motorcycles across its Sarathi bike-taxi network for 90 days, targeting an EV-first, zero-commission ride-hailing model with planned expansion beyond Gujarat into 14+ Indian cities.
Why this matters
Matter is moving AERA from consumer retail into fleet/B2B channels, using a cooperative bike-taxi partner to seed utilization-led EV demand before a multi-city scale-up.
Retail-brand activity steady at 2,007 signals over the last 90 days.