Marico’s September-quarter revenue rose 31% as margins narrowed — resurfacing a late-September update on plans for direct reach to hit 1.5m outlets
Resurfacing a move reported around September 30, 2025: Marico’s Q2 revenue rose 30.7% to Rs 3,482 crore, while net profit slipped 0.7% as copra costs and brand investment compressed EBITDA margin. The FMCG major plans to expand direct distribution from 1 million outlets in FY24 to 1.5 million by FY27, alongside a faster foods and digital-first portfolio push.
Marico reported Q2 revenue growth of 31% but a marginal profit decline as copra costs and brand investment compressed margins. India revenue rose nearly 35%; it will expand direct distribution to 1.5 million outlets by FY27 and accelerate foods and premium personal care.
Why this matters
Marico's Q2 margin pressure follows its August Q1 update, when revenue rose 23% and it raised its Plix maker stake to 60%. The direct-reach plan also aligns with Harsh Mariwala's packaging-led Parachute growth playbook.
retail-company is accelerating, up 223950% QoQ.