Marico-owned Just Herbs reached ₹100 crore revenue run rate after 5X growth (resurfacing a June 2024 update)
Ayurvedic beauty brand Just Herbs had grown fivefold to a ₹100 crore revenue run rate in the three years since Marico acquired the business, as reported in June 2024, signalling the scaled potential of strategic backing in India’s D2C beauty market.
Ayurvedic beauty brand Just Herbs grew fivefold to an INR 100 crore revenue run rate within three years of its takeover by Marico, highlighting post-acquisition scaling in India’s D2C beauty market.
Why this matters
The resurfaced June 2024 update aligns with recent signals on Just Herbs hitting a ₹100 crore run rate and growing 5× in three years after Marico’s takeover, highlighting the brand’s post-acquisition scaling trajectory.
Retail-brand signals are accelerating, up +352600% QoQ.