JioStar wins India broadcast rights for The Hundred 2026 from Sony

JioStar will air all 68 men’s and women’s matches of England’s 100-ball cricket tournament across Star Sports and JioHotstar from July 21, 2026.

— Filed Wed, 22 Jul, 2026, 15:57 IST · Source NDTV Profit · Updated

JioStar acquired exclusive India linear and digital rights for The Hundred 2026 from Sony Pictures Networks India, airing all 68 men’s and women’s matches on Star Sports and JioHotstar.

Why this matters

The rights win extends JioStar’s push to convert sports audiences across TV and streaming, following Q1 FY27 growth in subscriptions and digital ads and JioHotstar’s OpenAI-led content discovery, shopping and Swiggy ordering integration.

Omni-channel is steady, with 1,355 signals logged over the past 90 days.