JioStar launches JAMS GenAI studio, fuses content with Swiggy ordering and in-app shopping
Reliance's JioStar rolled out JAMS, a GenAI media production studio, while embedding shoppable content and Swiggy food ordering into JioHotstar. Platform hit 451M MAUs, 1B downloads and 72.5M concurrent IPL viewers. FY26 revenue Rs 34,917 cr, EBITDA Rs 5,842 cr, net profit Rs 3,434 cr.
Reliance's JioStar launched JAMS, a GenAI media production studio, alongside content-commerce shopping features and Swiggy in-app food ordering during IPL. JioHotstar hit 451M MAUs and 1B downloads; FY26 revenue Rs 34,917 cr.