JioMart plans quick-commerce entry to challenge Blinkit, Zepto and Instamart
JioMart is planning to enter India’s quick-commerce market, according to Inc42, setting up a potential new competitive front against Blinkit, Zepto and Swiggy Instamart.
JioMart is planning to enter India’s quick-commerce market, positioning itself to compete with Blinkit, Swiggy Instamart and Zepto.
Why this matters
The plan follows resurfaced signals from June 2020 showing JioMart’s WhatsApp-led, kirana-digitisation strategy for pan-India expansion, alongside a recent signal on the same proposed quick-commerce push.
Retail-company signals are accelerating, up 987,400% QoQ.
Also reported by
- Inc42 · Quick Commerce — Same time