Jio Haptik launches SOLO, an AI platform to arm 2M small businesses with automated marketing and sales agents

Reliance Jio-backed Jio Haptik unveiled SOLO, an AI-native platform giving solopreneurs and SMBs—bakers, boutiques, D2C sellers—automated marketing, sales and support across WhatsApp and Instagram. Pilots of 200 businesses saw 3x conversions on Rs 2,500 ad spend. Targets 2 million businesses in three years.

— Filed Tue, 7 Jul, 2026, 14:39 IST · Source Financial Express · BrandWagon · Updated

Reliance Jio-backed Jio Haptik launched SOLO, an AI-native platform giving solopreneurs and small businesses (bakers, boutiques, D2C sellers) automated marketing, sales and customer support agents, aiming to empower two million businesses over three years.