Jefferies: Meesho reached $4.5B GMV and 120M monthly users in CY22
Jefferies said Meesho outpaced India’s e-commerce market between CY20 and CY22, processing more than 1 billion orders in 2022. The value marketplace held an estimated 7% of e-commerce GMV, with non-apparel contributing half of GMV in Q4 CY22.
Jefferies says Meesho outpaced India’s e-commerce market, reaching $4.5 billion GMV and 120 million CY22 MAUs. The value-focused marketplace held 7% GMV share, expanded non-apparel categories, and targeted profitability by FY24 through fulfilment and advertising revenue.
Why this matters
Meesho’s CY22 scale-up precedes recent signals that its Rs 202 crore Kirana Club acquisition is resurfacing, indicating a broader push into B2B retail reach.
Retail-company signals are accelerating, up +254460% QoQ.