ITC to double Fabelle's capacity in 15-18 months, retail footprint over 2-3 years

ITC plans to double manufacturing capacity of luxury chocolate brand Fabelle within 15-18 months and expand its 14-boutique retail network via malls, airports and modern trade over 2-3 years. E-commerce already drives 50% of sales in a ₹1,000-1,200 crore luxury segment.

— Filed Mon, 6 Jul, 2026, 21:19 IST · Source The Hindu BusinessLine · Updated

ITC plans to double Fabelle luxury chocolate production capacity in 15–18 months and double its retail footprint over 2–3 years via malls, airports and modern trade, with e-commerce already driving 50% of sales.