ITC Aashirvaad, McCann win inaugural Grand Shark at ET Shark Awards 2026
The 8th edition named 175 winners, with ITC Aashirvaad and McCann taking the inaugural Grand Shark. MARS Cosmetics, Godrej Appliances, UltraTech, Britannia and other consumer brands were honored, signaling a shift toward digital-first, insight-led Indian marketing.
ET Shark Awards 2026 named winners across 175 categories. ITC Aashirvaad and McCann won the inaugural Grand Shark; MARS Cosmetics, Godrej Appliances, and consumer brands took honors, reflecting digital-first, insight-led Indian marketing trends.
Why this matters
ITC Aashirvaad's Grand Shark win positions the brand at the forefront of India's digital-first, insight-led marketing shift, alongside consumer players like Britannia, UltraTech and Godrej Appliances.
Retail-brand signals steady at 2,453 over the past 90 days.
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