India's next e-commerce war has no single winner as quick commerce reshapes the field
Opinion piece argues Amazon, Flipkart, Meesho and Blinkit can coexist across premium, value, Bharat and convenience segments as q-commerce expands beyond grocery. Amazon India revenue grew from Rs 2,300 cr to Rs 30,000 cr (FY16-FY25); Flipkart from Rs 2,000 cr to Rs 20,000 cr.
Opinion piece argues India's next e-commerce phase—quick commerce—won't produce a single winner. Amazon, Flipkart, Meesho and Blinkit can coexist across premium, value, Bharat and convenience segments as q-commerce expands beyond grocery with improving unit economics.