India's e-commerce set for multi-winner future as Amazon, Flipkart, Meesho and Blinkit carve distinct niches
Opinion piece argues India's e-commerce market will sustain several leaders rather than a monopoly: Amazon owns premium, Flipkart value and fashion, Meesho Bharat consumers, and Blinkit convenience-led quick commerce. Amazon India revenue grew from Rs 2,300 cr to Rs 30,000 cr (FY16-FY25); Flipkart from Rs 2,000 cr to Rs 20,000 cr.
Opinion piece argues India's e-commerce market will sustain multiple winners rather than a monopoly, with Amazon leading premium, Flipkart value/fashion, Meesho Bharat consumers, and Blinkit convenience-led quick commerce as instant delivery becomes essential.