India ad market to leap from $21B to $33B by 2030 as AI shifts focus to measurable advertising: Redseer
Redseer projects India's ad spend to grow from USD 21B to USD 33B by 2030, outpacing 10% global growth. Digital now 76% of spend, 80-85% programmatic. Retail media, agentic commerce (Meesho piloting) and adtech players InMobi, Affle, mFilterIt positioned to benefit from AI-native targeting delivering 2.4x lift.
Redseer report projects India's ad market to leapfrog from USD 21B to USD 33B by 2030, driven by AI-native advertising. Retail media, agentic commerce (Meesho piloting), and adtech players like InMobi, Affle positioned to benefit.