iD Fresh Food targets ₹2,500 crore revenue within four years

The Bengaluru-based ready-to-cook foods brand, valued at about ₹4,450 crore, reported roughly ₹680 crore in FY25 revenue and says it has grown at a 20% CAGR over five years. iD Fresh Food now sells across more than 100 Indian cities.

— Filed Sat, 25 Jul, 2026, 08:18 IST · Source Business Today · Latest · Updated

Bengaluru-based iD Fresh Food, founded by P.C. Musthafa, is valued at about ₹4,450 crore. The ready-to-cook food brand sells in over 100 Indian cities, posted roughly ₹680 crore FY25 revenue and targets ₹2,500 crore revenue within four years.

Why this matters

The revenue target follows iD Fresh Food elevating India CEO Rajat Diwakar to its board ahead of a proposed FY27 IPO and its strategy of prioritising kiranas over quick commerce.

Retail-company signals are accelerating, up 1,102,800% QoQ.