HUL pairs premium beauty push with ₹10 entry packs as sales growth hits 13-quarter high

HUL posted 10% underlying sales growth in the June quarter, split evenly between price and volume. As commodity costs rise, the FMCG major is passing through only part of inflation while using affordable sunscreen and soap packs to widen category access alongside premium beauty brands.

— Filed Tue, 28 Jul, 2026, 19:44 IST · Source Financial Express · BrandWagon · Updated

HUL reported its strongest sales growth in 13 quarters and is balancing premiumisation with affordable entry packs. It passed through about half of commodity inflation, expanded premium beauty brands, and launched Rs 10 sunscreen packs to build mass-market category penetration.

Why this matters

No related recent signals are available. The June-quarter update shows HUL pairing premium beauty expansion with low-price packs while moderating commodity-cost pass-through.

Retail-company signals are accelerating, up 395067% QoQ.