Honda to launch India-specific cars from 2028, leveraging 6M two-wheeler base to upgrade buyers

Honda's global CEO outlined a 2028 pivot: India-specific sub-4m and mid-size cars, captive finance, and 2W capacity scaling from 6.25M to 8M units. The 6M-unit two-wheeler franchise becomes the upgrade funnel, with India positioned as an export hub.

— Filed Thu, 14 May, 2026, 16:24 IST · Source ET Small Business · Updated

Honda will launch India-specific cars from 2028 in sub-4m and mid-size categories, leveraging its 6M-unit two-wheeler base to upgrade buyers. It will lift 2W capacity to 8M units, set up captive finance, and use India as export hub.