Honasa buys 58% of Fluence Pharma, launches Honasa Health to enter nutraceuticals

Mamaearth parent Honasa Consumer acquires majority stake in Fluence Pharma, forming subsidiary Honasa Health to push into nutraceuticals and beauty-from-within. Fluence clocked Rs 40 cr revenue with 20%+ EBITDA margin in FY26, marking Honasa's first diversification beyond beauty and personal care.

— Filed Wed, 24 Jun, 2026, 19:43 IST · Source Moneycontrol · News Web · Updated

Honasa Consumer, parent of Mamaearth, acquired 58% of Fluence Pharma to enter nutraceuticals and beauty-from-within, launching subsidiary Honasa Health. Fluence posted Rs 40 cr revenue and 20%+ EBITDA margin in FY26, diversifying Honasa beyond beauty.

Why this matters

First move outside beauty and personal care for Mamaearth's parent. Market reacted cautiously, with Honasa shares dropping 3% on the Rs 135 cr Fluence Pharma deal announcement.

Retail-company activity steady with 3,663 signals over the past 90 days.

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