Habuild hits Rs 100 cr revenue with 1.8 crore users, no app, 90% referrals

Bootstrapped online yoga platform Habuild has scaled to Rs 100 crore revenue and 1.8 crore users in six years by skipping apps, leaning on referrals for 90% of growth, and targeting Indian mothers through simple web links and daily user conversations.

— Filed Wed, 17 Jun, 2026, 10:56 IST · Source ET Brand Equity · Updated

Bootstrapped online yoga platform Habuild has grown to Rs 100 crore revenue and 1.8 crore users in six years by avoiding apps, relying on referrals (90%), and targeting Indian mothers via simple links and daily user conversations.

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