Gurugram emerges as premium experiential retail hub, drawing global brands and AR/VR-AI adoption

Ambience Group leads a wave of mall and mixed-use developments in Gurugram, backed by SPJ Group, Reach Group and Pyramid Infratech. Improved metro and expressway connectivity plus rising purchasing power position Delhi-NCR as a luxury retail magnet, with India's retail market projected to reach Rs 190 lakh crore by 2034.

— Filed Sat, 18 Jul, 2026, 10:08 IST · Source Financial Express · BrandWagon · Updated

Gurugram is emerging as a premium experiential retail and lifestyle hub, driven by mall developments, mixed-use projects, improved metro/expressway connectivity, and rising purchasing power, attracting global brands and adoption of AR/VR and AI retail tech.

Why this matters

Extends the pattern of Gurugram becoming a premium retail hub, echoing prior signals on India's luxury shopping boom, the Dwarka Expressway corridor, and the Rs 190 lakh crore market projection by 2034.

retail-company theme accelerating at +879400% QoQ