GST cuts to help branded FMCG players close price gap with unbranded rivals: Godrej Consumer's Sitapati

Godrej Consumer CEO Sudhir Sitapati says recent GST cuts will help branded FMCG players compete more effectively against unbranded and local rivals by narrowing price gaps, supporting volume growth and market-share gains for branded portfolios.

— Filed Mon, 8 Sept, 2025, 15:36 IST · Source CNBC-TV18 · Retail · Updated

Godrej Consumer's Sudhir Sitapati says recent GST cuts will help branded FMCG players compete more effectively against unbranded and local rivals by narrowing price gaps, supporting volume growth and market-share gains for branded portfolios.

Why this matters

Builds on Godrej Consumer's recent optimism, including flagged strong H2FY26 on margin recovery and held FY26 growth guidance. GST-driven price competitiveness adds another lever for branded volume and share gains.

Retail-company signals steady at 4,137 over the trailing 90 days.