Google, RAI partner to digitise 600,000+ Indian retail storefronts

Google and the Retailers Association of India will support retailers with Business Profile, Merchant Center, Ads, Shopping, Cloud and Pay. A joint working group will guide implementation, share insights and build digital capabilities across India’s retail ecosystem.

— Filed Thu, 30 Jul, 2026, 16:59 IST · Source The Hindu BusinessLine · Updated

Google and the Retailers Association of India will help more than 600,000 Indian retail storefronts digitise using Google Business Profile, Merchant Center, Ads, Shopping, Cloud and Pay. A joint working group will oversee implementation, insights and retailer capability-building.

Why this matters

No related recent signals were supplied for Retailers Association of India; the Google partnership expands its digital-capability focus across Indian retail.

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