FSSAI bars Dabur food products from carrying ‘100%’ claims
India’s food regulator has barred Dabur from selling food products carrying “100%” claims, escalating scrutiny of labeling and advertising language in the packaged-food market.
FSSAI has barred Dabur from selling food products carrying “100%” claims, highlighting regulatory scrutiny of food labeling and advertising practices in India.
Why this matters
The regulatory action adds risk after Dabur reported 15% Q1 FY27 profit growth and 10.6% revenue growth, while separate coverage flagged weak urban volumes and a share-price fall.
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