FMCG, auto, apparel hike prices and shrink packs as Iran war squeezes input costs

HUL, Godrej, Dabur, Britannia and Trent-owned Zudio are pushing low- to mid-single-digit price hikes and Rs 10-20 small packs to defend margins. Auto majors and airlines reroute supply chains as oil and freight costs spike. Sourcing diversification accelerates across Arvind, Trent and Dabur.

— Filed Mon, 8 Jun, 2026, 07:48 IST · Source ET Small Business · Updated

Indian FMCG, auto and aviation firms are hiking prices, shrinking pack sizes and rerouting supply chains as Iran war disruptions lift oil, freight and input costs. Trent, Dabur, Britannia and Arvind Fashions are diversifying sourcing and protecting margins.