Flipkart plans food-delivery pilot to challenge Zomato and Swiggy
Walmart-owned Flipkart is reportedly preparing a food-delivery service across a standalone app and its main platform, starting with a limited-city pilot. The planned ONDC-linked offering would extend Flipkart’s consumer-services reach before any wider rollout.
Flipkart plans to launch a food delivery service through a separate app and its main platform, beginning with a limited-city pilot. The Walmart-owned company is expected to integrate with ONDC and aims to compete with Zomato and Swiggy through broader restaurant choice and reliable delivery.
Why this matters
The plan follows reports that Flipkart will launch food delivery in coming weeks and pilot in Bangalore within a month, while its Minutes unit passed 1,000 dark stores.
Omni-channel is steady, with 1,476 signals recorded in the past 90 days.