Flipkart Minutes pushes dark stores into Tier 2-3 Bharat as Zepto, Blinkit double down on metros
While Zepto, Blinkit and Swiggy Instamart densify their 10-minute delivery footprints across Mumbai, Delhi-NCR and Bengaluru, Walmart-backed Flipkart Minutes is taking quick commerce beyond the top 8 cities, betting that Bharat consumers will accept faster fulfilment before rivals arrive.
Flipkart Minutes is expanding quick commerce dark stores into Tier 2 and Tier 3 cities, targeting the Bharat segment, while rivals Zepto, Blinkit, and Swiggy Instamart focus on densifying metro presence.