Flipkart Minutes Enters Quick Commerce Race Against Blinkit, Zepto & Swiggy Instamart

Walmart-owned Flipkart has launched Flipkart Minutes, its minutes-based grocery and essentials delivery service, escalating competition with established Indian players Blinkit, Zepto and Swiggy Instamart in the fast-growing quick commerce market.

— Filed Sun, 19 Jul, 2026, 01:18 IST · Source Inc42 · Quick Commerce · Updated

Walmart-owned Flipkart has launched Flipkart Minutes, its quick commerce service, intensifying competition against established Indian players Blinkit, Zepto, and Swiggy Instamart in the minutes-based grocery and essentials delivery market.

Why this matters

Flipkart Minutes marks Walmart-owned Flipkart's formal entry into quick commerce, challenging Blinkit, Zepto and Instamart, with plans already underway to expand the service to more Indian cities.

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