Flipkart Launches Minutes, Joining India's Quick Commerce Race
Flipkart enters India's crowded instant-delivery market with Flipkart Minutes, intensifying competition against incumbents Blinkit, Zepto and Swiggy Instamart in the fast-growing quick commerce segment.
Flipkart has launched Flipkart Minutes, entering India's crowded quick commerce market and intensifying competition against incumbents Blinkit, Zepto, and Swiggy Instamart in the fast-growing instant-delivery segment.
Why this matters
Flipkart Minutes marks the company's entry into India's crowded quick commerce race, directly challenging incumbents Blinkit, Zepto and Swiggy Instamart as instant delivery becomes a key omni-channel battleground.
Omni-channel activity is steady with 521 signals tracked over the past 90 days.