Flipkart Launches Minutes, Entering India's 10-Minute Delivery War
Flipkart debuts Flipkart Minutes, its quick commerce format, taking on incumbents Blinkit, Zepto and Swiggy Instamart in the intensifying 10-minute delivery battle across India.
Flipkart enters India's quick commerce market with Flipkart Minutes, competing directly against incumbents Blinkit, Zepto, and Swiggy Instamart in the intensifying 10-minute delivery battle.
Why this matters
Flipkart Minutes formalizes Flipkart's quick commerce push, echoing recent signals of it entering the race and squeezing incumbents Blinkit, Zepto and Swiggy Instamart in India's intensifying 10-minute delivery war.
Omni-channel activity is steady with 618 signals recorded over the past 90 days.