Exotel's EngageX 2026 rallies Swiggy, Zepto, Air India around AI-led CX playbooks

Exotel convened CX leaders from Swiggy, Zepto, Air India, DTDC, Birla Opus and BFSI majors at EngageX 2026 with Forbes India and CNBC-TV18, debuting what it calls India's first autonomous AI call and pressing the case for AI across 37 customer touchpoints in retention and trust.

— Filed Fri, 26 Jun, 2026, 08:35 IST · Source Forbes India · Updated

Exotel EngageX 2026, hosted with Forbes India and CNBC-TV18, gathered CX leaders from Swiggy, Zepto, Air India, DTDC and BFSI to discuss AI-led customer experience, retention metrics, and trust; Exotel demoed India's first autonomous AI call.

Why this matters

Exotel is consolidating its position as a CX infrastructure player for India's largest consumer brands, moving from CPaaS toward autonomous AI agents across the customer journey.

Omni-channel signals steady at 433 in the last 90 days, reflecting sustained enterprise focus on unified CX.