Ex-Swiggy Instamart Architect's New Venture Raises $3 Mn Led by Matrix Partners India

A new venture founded by Karthik Gurumurthy, a key architect of Swiggy Instamart, has secured $3 million in a round led by Matrix Partners India, underscoring sustained investor appetite for India's quick commerce space.

— Filed Thu, 2 Jul, 2026, 05:15 IST · Source Inc42 · Quick Commerce · Updated

A new venture founded by Karthik Gurumurthy, an architect of Swiggy Instamart, raised $3 million in a funding round led by Matrix Partners India, signaling continued investor interest in India's quick commerce ecosystem.

Why this matters

The raise follows Swiggy Instamart's own expansion moves, including testing physical retail beyond online-only grocery and naming Gautam Swaroop as Chief Business Officer, showing talent and capital flowing into quick commerce.

Retail-company signals are accelerating, up +487000% QoQ.

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