Electronics Mart India to add 20 stores, push into Kolkata as AI threatens Hyderabad cash cow
The 220-store retailer is investing Rs 1.2 billion ($12.69M) to diversify beyond Hyderabad, which generates 60% of revenue. Plan includes 7 stores in Kolkata and deeper NCR penetration, hedging against feared AI-led IT job losses in its home market. Targets 15% revenue growth.
Electronics Mart India is diversifying beyond Hyderabad, where 60% of revenue is concentrated, fearing AI-led IT job losses. It will invest Rs 1.2 billion to add 20 stores this year, entering Kolkata and deepening NCR presence.