DS Group brings UK's Ben's Cookies to India with 7-store June launch in Delhi, Mumbai
DS Group is rolling out British chain Ben's Cookies across India, opening seven 400-500 sq ft stores in Delhi and Mumbai in June-July, scaling to 10 outlets by FY-end. Targeting Gen Z and millennials with cookies from ₹325 and gifting packs from ₹1,500, the brand enters a crowded affordable-premium bakery segment alongside Theobroma, Magnolia and Ladurée.
DS Group is launching UK chain Ben's Cookies in India in June, opening seven stores across Delhi and Mumbai with plans for 10 by FY-end, targeting Gen Z and millennials in the affordable-premium artisanal bakery segment.
Why this matters
Marks Ben's Cookies' India debut via DS Group, joining a wave of international F&B chains entering India's metros and intensifying competition in the premium bakery and gifting category.
Store-opening activity steady with 109 signals in the last 90 days.
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