Diageo, Pernod Ricard-led liquor giants chase $400M in unpaid dues from Telangana

Industry bodies representing Diageo, Pernod Ricard, Heineken and Carlsberg accuse Telangana of breaching accounting norms by clearing new liquor dues while $392M in old payments pile up — threatening bad-debt provisions in India's largest beer market.

— Filed Fri, 12 Jun, 2026, 18:18 IST · Source ET Small Business · Updated

Industry bodies representing Diageo, Pernod Ricard, Heineken and Carlsberg accuse Telangana of breaching accounting norms by paying new liquor dues early while $392 million in old dues pile up, risking bad debts in India's biggest beer-consuming state.

Why this matters

Mounting receivables from a state-controlled liquor monopoly expose global alcohol majors to bad-debt risk in India's largest beer market, pressuring earnings and channel strategy.

Retail-company signals steady at 2,775 over the last 90 days.