Delsey Paris plots India catch-up: backpacks blitz, 8-10 stores a year, double marketing spend
Ranked fifth in India's ₹20,000-25,000 cr luggage market, Delsey Paris will flood H2 with backpacks and accessories, targeting 25% non-luggage sales by 2028. FY25 revenue hit ₹56.2 cr with 20%+ growth; plan adds 8-10 stores yearly into smaller cities to chase Samsonite, Safari, VIP and Mokobara.
Delsey Paris, India's fifth-largest market, plans aggressive H2 product launches in backpacks and accessories, doubling marketing spend, adding 8-10 stores yearly, and expanding into smaller cities to catch rivals like Samsonite, Safari, VIP and Mokobara.