Delhivery's 2021 acquisition of retail technology platform Primaseller resurfaces
Resurfacing a March 2021 move, Delhivery acquired Primaseller, adding retail technology capabilities aimed at helping merchants manage multichannel sales and supply-chain operations.
Indian logistics unicorn Delhivery acquired retail technology company Primaseller, strengthening its capabilities for merchants and retail supply-chain operations.
Why this matters
The resurfaced deal aligns with recent Delhivery signals covering its acquisition of Primaseller to deepen ecommerce merchant capabilities and add retail-tech platform capabilities.
Retail-company signals are accelerating, up 993600% QoQ.