Delhivery CEO sees Shein’s India return as a positive for ecommerce
Delhivery CEO Sahil Barua said Shein’s re-entry into India would bode well for the country’s ecommerce market, pointing to a more competitive and potentially faster-growing online fashion segment.
Delhivery’s CEO said Shein’s re-entry would benefit India’s ecommerce market, signalling a positive outlook for competition and growth in online fashion retail.
Why this matters
The signal echoes resurfaced May 2023 remarks from Delhivery CEO Sahil Barua that Shein’s return could lift ecommerce, following recent coverage framing the re-entry as a catalyst for India’s online fashion market.
The retail-brand theme is accelerating, up 96,675% QoQ.