Delhivery CEO's resurfaced May 2023 remarks: a Shein return could lift India's ecommerce market

Resurfacing comments from May 2023, Delhivery CEO Sahil Barua said a potential Shein re-entry into India would be positive for the ecommerce sector, potentially widening consumer choice and adding demand for logistics services. The comments do not confirm a Shein relaunch.

— Filed Wed, 5 Aug, 2026, 10:33 IST · Source Inc42 · Quick Commerce · Updated

Delhivery’s CEO said Shein’s potential re-entry into India would benefit the Indian ecommerce market, signalling a positive outlook for competition, consumer choice and logistics demand.

Why this matters

Related recent signals repeatedly highlight Barua's view that a potential Shein India return could boost ecommerce, showing sustained attention on the prospect rather than a confirmed launch.

Retail-brand signals are accelerating, up 98,225% QoQ.