Delhivery Acquires Retail-Tech Firm Primaseller, Expands Into Retail Software
Logistics unicorn Delhivery has acquired retail-tech company Primaseller, marking a push beyond core logistics into the retail software space. Deal value, terms, and other transaction details were not disclosed.
Indian logistics unicorn Delhivery has acquired retail-tech firm Primaseller, expanding into the retail software space. Deal value, terms, and other transaction details were not disclosed in the available material.
Why this matters
The Primaseller deal aligns with Delhivery's repeated moves to expand beyond logistics into omnichannel and retail software, deepening its retail-tech footprint.
Retail-company signals are accelerating, up 893500% QoQ.