Delhivery acquires Primaseller to deepen merchant retail-tech capabilities

Indian logistics company Delhivery has acquired Primaseller, a retail-technology platform, strengthening its offering for merchants managing retail and supply-chain operations.

— Filed Wed, 22 Jul, 2026, 04:19 IST · Source Inc42 · Quick Commerce · Updated

Indian logistics unicorn Delhivery has acquired retail-technology company Primaseller, expanding its capabilities for merchants and retail supply-chain operations.