Delhivery Acquires Primaseller, Pushes Into Omnichannel Retail Tech
Logistics unicorn Delhivery buys Bengaluru-based inventory and order management startup Primaseller, signaling a move beyond delivery into merchant-facing retail tech and omnichannel infrastructure.
Delhivery acquires Bengaluru-based retail tech startup Primaseller, entering omnichannel retail tech space to expand merchant offerings beyond logistics into inventory and order management.