Delhi court rejects Pernod Ricard's licence plea, locking world's #2 spirits group out of capital

An Indian court denied Pernod Ricard's bid for a New Delhi liquor licence, citing its accused status in an ongoing policy probe. Delhi once delivered 5% of Pernod's India sales — its largest market by volume globally — extending a multi-year freeze in the capital and pressuring the $65B group's growth runway.

— Filed Fri, 29 May, 2026, 17:01 IST · Source ET Retail · Updated

Delhi court rejected Pernod Ricard's plea for a liquor licence in New Delhi, citing its status as accused in a liquor policy probe. India is Pernod's largest market by volume; Delhi previously contributed 5% of countrywide sales.