Coca-Cola India taps Google Gemini for QR-led 'Halftime Surprise' Gen Z play
Coca-Cola India has launched 'Halftime Surprise', a Gemini-powered QR-code campaign with Google offering three AI experiences—Rockstar, Movie Star, and Travel Through Time—that generate personalised visuals and unlock concert, movie, and travel vouchers, sharpening the brand's Gen Z engagement playbook.
Coca-Cola India launched 'Halftime Surprise', a Gemini-powered QR campaign with three AI experiences and vouchers to engage Gen Z.
CNBC-TV18 · Companies · 5/29/2026, 1:45:21 AM · Ask about this →