Cars24 scraps job titles and hierarchy in AI-era 'Flatland' overhaul
Used-car platform Cars24 eliminated grades, titles and hierarchy company-wide, rebranding all staff as 'Builders' under a new operating philosophy. The AI-era redesign lifted revenue per employee 50% YoY in H2 FY26, added 300 bps to EBITDA, and pushed the Gurugram firm to global profitability across 41M monthly active users.
Used-car platform Cars24 eliminated job titles, grades and hierarchy company-wide under a new 'Flatland' operating philosophy designating all employees as 'Builders', part of an AI-era redesign that boosted revenue per employee and pushed the firm to global profitability.